Psychology is a science you can inject into your pricing strategy. But are some of these strategies really ethical? Read more here.
It’s not breaking news anymore - the world is changing. The pandemic is just one example of the challenges of our current times. We’re facing issues of a deteriorating environment, growing political divides, rapid technology changes, and social movements of the likes we haven’t seen in decades. But as business owners, we all know the … Continue reading What your Small Business Can Learn From Green Businesses that Pivoted like a Boss During the Pandemic
You can't ignore that men are starting to embrace the power of shopping, even in the eco space. Here's how to attract them.
Instagram is one of the best places to connect for sustainable businesses. Follow these amazing eco women for inspiration.
Choosing online selling platforms isn't easy, especially one that aligns with the values of a eco-friendly business. So - Etsy vs Amazon ...
Sustainable packaging is so important because it's the first thing that your customers see when they receive a product from you. Learn about your options here.
Videos can increase conversions, better build a bond with your customers, and more. Here are some tips to get comfortable in front of the camera.
One night, my cousin and I were playing an online game called Cake Mania, which involved strategy, quick-thinking, and the ability to make multi-tiered heart shaped cakes for fairy tale characters. I am very good at this game. So naturally, I made the mistake of getting a little too cocky and calling myself “Cake Master,” since I performed much better than my cousin.
"It's time for a makeover! But not for you - for your home. But are there ways to give your space a face lift without impacting the environment? Of course! It's part of what is being called a "Sustainable Design Revolution," because more and more companies and individuals are adopting these practices.
A few months passed, and the whole world changed. Never in my life have I seen such a rapid change in the way the entire population of the world operates. This rapid change has caused unprecedented change in the way we live, and also has made a drastic impact on the our lives, as well as the planet.